You've probably heard that one of the golden rules of real estate is "location, location, location." Here's one of our golden rules, "marketing, marketing, marketing." You can't sell a home, or anything for that matter, if people don't know that it exists. And spreading the word that your home is available and a great buy is what we do best. When you sign on with Weichert, Realtors®, you are tapping into a powerful marketing network that produces countless calls to our offices every day and solid results for our clients. Not to mention all the buyers who come to us through referrals or reputation, or because they've used a Weichert, Realtors® Sales Associate before and trust our know-how.

Our marketing and advertising is everywhere and takes a variety of forms - from our highly visible and recognizable yellow lawn signs... to our extensive advertising in local media and in major newspapers... to our leading website at weichert.com.

Our unprecedented website marketing strategy includes: strong search engine connections so that whatever buyers type in to start their search, weichert.com will be among their top results; a highly visible presence on real estate websites, including those of major newspapers; and an exclusive partnership in several major markets with Yahoo Real Estate, the source for homes on the #1 search engine.

As a result, we are able to put our listings in front of the millions of online buyers who visit our helpful, easy to navigate website. From there, quick searches and maps can lead them directly to your listing. Finally, our unique Lead Center will capture their business for you and immediately connect them by phone with one of our Sales Associates.

Our Open House program is an especially powerful marketing technique that we've gotten down to a science. You've surely seen our signs and balloons directing buyers to our weekend Open Houses. We know how to make Open Houses work amazingly well. Preparing before and then following up with every visitor who attends is the secret to our success. And our Sales Associates don't just "show" a home: they sell its benefits, having highlight sheets and mortgage information on hand.

When you list with us, you are also teaming with a family of companies that reaches into every area of real estate. That scope gives us even more opportunities for securing buyers for your home, whether it's corporate employees transferred into the area through Weichert Relocation Resources, one of the largest relocation companies in the world, or out-of-area buyers referred through our membership in RELO®, the world's largest network of independent real estate brokers. With Weichert, Realtors®, your home gets the high level of exposure consistent with producing results.